What is a Marketing Funnel

What is a Marketing funnel? And why should every marketer use one?

It's a strategy for marketing that is designed to draw potential customers to your site. It's a sales process that allows someone to visit your blog in search of information that solves their problem. However, via certain tools, you will be able to establish a relationship with each person who visits your blog.

This will allow you to better be aware of the needs of each user. This will help you to provide the most accurate possible information for all visitors. If you gain the trust of your visitors they are more likely to buy your products. The customer becomes the visitor.

Certain customers turn out to be extremely loyal customers, ready to buy every product you advertise. Marketing funnels are a compilation of the various steps involved in converting visitors to customer who will buy anything you sell.

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This is the goal that should be achieved. It is achievable with a properly designed funnel.

Your marketing tools are catching people's attention and drawing them into the funnel. They enter the funnel once they fill out the forms that you have on your PERSONAL lead capture page. Because no one will sign up to your lead capture page, I said "personal". They are looking to be a leader and not a business.

The lead capture page acts as an entry point to the funnel. By clicking the "Sign Up now" and "Enter Here" buttons will open an entirely new world of marketing via network.

The best aspect is that they are qualifying themselves to be able to do it. It's their decision. They don't have to buy you as a leader or mentor. You could also demonstrate to them ways to get more leads and money into their business.

This is the way a typical marketing funnel works:

The "front-end" The "front-end" is where you make a promotional offer that can draw and attract potential customers who might be interested in purchasing your products later in the sales funnel. To get access to the product for free, users have to sign-up (also called opt-in) and give their email address and name, and in turn they will be added to your email list.

Once you have your contacts in your email, you are able to send related offers to them.

When they sign up for the offer, they'll be taken to a webpage that provides a low price or, as it's known, a tripwire offer. This is the moment they are moving to the "back end" of the funnel.

They are taken to another related offer at a lower price when they buy the lower-cost offer (also known as an upsell). If the buyer purchases the higher-priced offer and is transferred to a different product at a higher price. The process could continue for several more.

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